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The Program

Get started!

No more waiting. It’s time to turn your idea into reality and we’re here to help you make it happen.

The show starts October 5th. Apply before the 28th of September.

Weekly Structure

Every week consists of the following elements:

Video Lectures

Comprehensive step-by-step explanations of how to start a company. Available to you from Day 1.

Ask Me Anythings

Q&A session live from UtrechtInc’s Instagram with one of our guest speakers.

Mentor-Backed Masterminds

Masterminds are group sessions led by experienced entrepreneurs where you discuss your progress and get your questions answered.

Progress Report

To keep track of your progress, you are required to submit one report a week.

Subscription types

Are you ready to join?

Enough talk. Let’s make your dream come true! You can decide on two types of subscriptions:

Startup

Free
  • Weekly masterminds, mentor backed
  • Video lectures
  • Community of startups
  • Weekly Ask me Anything’s
  • Offline meetups
  • Certificate after graduation

Spectator

Free
  • Join weekly masterminds as spectator
  • Video lectures
  • Weekly Ask me Anything’s

Program content

Topics that will be discussed

There’s so much amazing content out there. We’re just adding what’s missing so you can spend your time building your business.

Here is a weekly overview of what the material provided will touch upon.

Check out the full schedule.

Identify the problem

Any modern startup, unlike in the old days, doesn't start with a solution, it starts with a problem. But how do you find the right problem to solve and for whom this is a problem worth solving?

Build a minimal viable product

What is an MVP, or minimal viable product, and why do you need it? About why you shouldn't release a full suite of features from day 1 and how you can start validating assumptions without spending a ton of money.

Validate your idea without any code

How do you validate your assumptions? What tools can you use to see if your MVP already provides value to your potential customer? Even if you're not a developer or if there's no developer in your team yet.

Customer interviews & discovery

For B2B startups: How do you talk to your first customers and how do you convince them? Where do you find them and who is the right person within an organization? For B2C startups: where do you find your initial users? And why you shouldn't launch with a big bang.

Business models & Pricing

How do you know what to ask for your service or product when you have no idea how much people are willing to spend? And how should I charge my customers? And for what specifically? Or when?

Craft your pitch

How to tell a compelling story. Be ready to convince a potential customer, investor or partner. Anytime, anywhere.

Schedule

When, How and What?

Find the detailed schedule below.

Pre-Program

Application Deadline

Sunday 27th September 23:59.

Selection Process

You will be informed whether you have been selected for the program on 30th September 2020.

Week 1 | October 5 – 11

Kick-off & Ask Me Anything

Kick-off with all members, mentors, and partners. Including an Ask me Anything with Quintin Schevernels, CEO at Funda.

Monday 5th October 2020, 20:15 – 21:00.

Masterminds

Weekly Mastermind together with other startups and your very own mentor. A great opportunity to discuss your progress and get answers to your (burning) questions.

Wednesday 7th or Thursday 8th October 2020, 20:00 – 21:00.

 

 

Week 2 | October 12 – 18

Ask Me Anything

Ask me Anything with Rob de Feo, Startup Advocate at Amazon Web Services.

Monday 12th October 2020; 20:15 – 21:00

Masterminds

Weekly Mastermind together with other startups and your very own mentor. A great opportunity to discuss your progress and get answers to your (burning) questions.

Wednesday 14th or Thursday 15th October 2020, 20:00 – 21:00.

Week 3 | October 19 – 25

Ask Me Anything

Ask me Anything with Remy Ludo Gieling, Editor-in-Chief at Sprout.

Monday 19th October 2020; 20:15 – 21:00

Masterminds

Weekly Mastermind together with other startups and your very own mentor. A great opportunity to discuss your progress and get answers to your (burning) questions.

Wednesday 21st or Thursday 22nd October 2020, 20:00 – 21:00.

Week 4 | October 26 – November 1

Ask Me Anything

Ask me Anything with Erick Bouwer, Founder & CEO at Circos.

Monday 26th October 2020; 20:15 – 21:00

Masterminds with Partners

For that week, similar structure to the usual masterminds except the mentors will be replaced by StartupLeap’s partners.

Wednesday 28th or Thursday 29th October 2020, 20:00 – 21:00.

Week 5 | November 2 – 8

Ask Me Anything

Ask me Anything with Casper Lemmen, Founder at Yobbers.

Monday 2nd November 2020; 20:15 – 21:00

Masterminds

Weekly Mastermind together with other startups and your very own mentor. A great opportunity to discuss your progress and get answers to your (burning) questions.

Wednesday 4th or Thursday 5th November 2020, 20:00 – 21:00.

Week 6 | November 9 – 15

Ask Me Anything

Ask me Anything with Janneke Niessen, Co-Founder at CapitalT.

Monday 9th November 2020; 20:15 – 21:00

Mixed Masterminds

Weekly Masterminds together with other startups and your very own mentor. This week, you will be assigned to a new group, meaning new peers and new mentors.

Wednesday 11th or Thursday 12th November 2020, 20:00 – 21:00.

Week 7 | November 16 – 22

Ask Me Anything

Ask me Anything with Anoesjka Imambaks, Executive Director of Venture Café Rotterdam.

Monday 16th November 2020; 20:15 – 21:00

Masterminds

Weekly Mastermind together with other startups and your very own mentor. A great opportunity to discuss your progress and get answers to your (burning) questions.

Wednesday 18th or Thursday 19th November 2020, 20:00 – 21:00.

Week 8 | November 23 – 29

Ask Me Anything

Ask me Anything with a special guest speaker.

Monday 23rd November 2020; 20:15 – 21:00

 

Masterminds with Educational Experts

For that week, similar structure to the usual masterminds except the mentors will be replaced by StartupLeap’s educational experts.

Wednesday 25th or Thursday 26th November 2020, 20:00 – 21:00.

Week 9 | November 30 – December 6

Ask Me Anything

Ask me Anything with Daan Weddepohl, CEO & Founder of Peerby.

Monday 30th November 2020; 20:15 – 21:00

Masterminds

Weekly Mastermind together with other startups and your very own mentor. A great opportunity to discuss your progress and get answers to your (burning) questions.

Wednesday 2nd or Thursday 3rd December 2020, 20:00 – 21:00.

Week 10 | December 7 – 13

Ask Me Anything

Ask me Anything with Caroline Glasbergen, Founder of New Female Leaders.

Monday 7th December 2020; 20:15 – 21:00

Demo Day

Demo Day with all members, mentors, and partners.

Wednesday 9th December 2020, time TBA.

Help

Frequently asked questions

How much time should I expect to spend on participation?
The more effort you put in, the more you will take out. Watching the lectures, reading the literature, and participating in group sessions, combined takes around 3 hour per week.

Who is eligible for the program?
StartupLeap focuses on technology companies. We are open to all founders currently working on a startup, or about to start one.

When and where are the group sessions?
All weekly group sessions will take place on Wednesday at 20:00 through Hangouts. There are no offline meetings

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Due to technical issues, we have not received any applications between September 7 and September 21.

Please re-apply using the button in the top-right corner or forward the confirmation you received when you applied by sending it to yohan@utrechtinc.nl.